• Isoferulic acid (Standard) is the analytical standard for Isoferulic acid, intended for research and analytical purposes. Isoferulic acid (3-Hydroxy-4-methoxycinnamic acid), a cinnamic acid derivative, has antidiabetic effects. It binds to and activates α1-adrenergic receptors (IC₅₀ = 1.4 µM) to enhance β-endorphin secretion (EC50 = 52.2 nM) and improve glucose utilization. Additionally, Isoferulic acid exhibits anti-influenza virus activity.